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Title Information

ISBN:

9780139414282

Pages:

736 pages

Format:

Hardback

Product Code:

56766

Publisher:

Pearson Professional Education

Published:

01/01/1988

Reviews

• The purpose of this book from the entrepreneur's perspective is that it describes what financial backers look for in new projects and how to raise funding. The compelling thing about Venture Capital Investing is that it is written by a veteran practitioner who really knows what he is talking about. The book is not technical and is full of revealing examples that show why businesses go wrong and what investors must avoid. Anyone with a start-up idea should subject their plans to the sort of scrutiny outlined in this book and see just how convincing their scheme really is. For example, Gladstone says that one of the six key characteristics any proposition should have is that 'the deal must make lots of money'. Will your idea make lots of money?
  Chris Robinson

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